In the late 2000s, a new era of cycling excitement emerged with the fixed-gear movement, leading to unforgettable collaborations and friendships. Cinelli, a prominent figure in this movement, journeyed to California and ignited connections with MASH and RVCA. Amidst this dynamic scene, a meeting took place that would redefine cycling artistry.

The Birth of a Visionary Partnership: In 2008, Cinelli crossed paths with Mike Giant, a globally celebrated tattoo artist transitioning into the realm of illustration. A dedicated cyclist and a fervent admirer of the fixed-gear culture, Mike's alignment with Cinelli was an artistic fusion waiting to happen. United by their passion for cycling and its cultural implications, a remarkable partnership was born.

A Journey Beyond Limits: Cinelli and Mike Giant embarked on a creative journey that transcended traditional boundaries. Mike's intricate artwork, inspired by the subversive politics of fixed gear bikes and the vibrant youth riding them, found its expression on a global stage. This bar tape, a masterpiece of collaboration, is just one in a series of products showcasing Giant's exclusive creations for Cinelli.

Immerse in Art, Embrace Cycling: The Cinelli Mike Giant Velvet Bar Tape is more than just tape; it's a canvas of artistic vision intertwined with cycling culture.

Embrace the intricate details, feel the connection to the movement, and elevate your cycling experience with a touch of artistic elegance.